Rethinking audio tours for modern attractions

Why integrated storytelling creates better experiences and bigger returns

Audio tours are a core part of how many attractions educate and inspire. But they’re often delivered through standalone systems that operate in isolation. That disconnect creates friction for guests and limits opportunities for operators to engage, influence, and learn from guest behaviour.

If you’re a mission-led organisation with a story to tell, this guide explores how integrated audio tours can deepen impact, simplify delivery, and contribute to your donations and membership goals.

What’s inside?

🔎  Why guests are abandoning traditional audio tours and what their reviews reveal

📲  How audio tours can drive app adoption, engagement, and giving

📈  What a connected audio tour experience looks like in practice

💡  Key questions to consider when evaluating your current audio setup

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