Factsheet

Zoos: communicate more effectively with your on-site guests

How zoos use their guest app to reach guests on site with the right message at the right moment, and how that turns a great day out into donations, adoptions and repeat visits.

Improving communication and visitor experience for zoos factsheet cover

What's inside

Turn guest insight into meaningful moments

Knowing where guests are and what they care about, then acting on it, is how zoos build more meaningful moments during the visit. Find out how a guest app, run from Connect, our operator console, can help you:

  • Boost donations and adoptions through behaviour-based, dynamic messaging and offers
  • Raise awareness of your conservation efforts through targeted in-park communication
  • Go paperless with maps, tickets, memberships and more
Guest holding a phone showing a zoo app

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