Guides, reports and webinars for attraction leaders
Practical playbooks, original research and on-demand sessions on revenue growth, guest experience and the buy vs build decision. All free.
All resources
GuideThe attraction marketers' guide to revenue growth in 2026
A five-step strategy to increase guest value and influence spend during the visit.
GuideThe 2026 digital leaders’ guide to mobile apps for attractions
You don’t have to build it to win: how top attractions approach build vs buy.
VideoWhat most in-house attraction app builds get wrong
Mark Locker on the five lessons attractions learn the hard way when they build.
BrochureAdd interactive maps to your existing mobile or web app
How MapLayr transforms guest navigation with branded, accessible maps and a developer-friendly setup.
GuideShould you buy or build? The enterprise guide
Costs, risks and trade-offs of building, outsourcing or buying a guest experience platform.
Seasonal success: making your app work for every event
Showcase special events, delight guests and drive more revenue during peak periods.
GuideRethinking audio tours for modern attractions
Why integrated audio tours deepen impact and support donations and membership.
BrochureMobile apps for visitor attractions brochure
How attractions use a branded app to lift satisfaction and on-site spend.
How gardens can do more with less
Filoli and Magnolia on going digital to cut costs and boost engagement.
WebinarAverage technology is sabotaging guest satisfaction
What 1,000 guests want from attraction technology, and how to deliver it.
ReportThe Digital Guest Experience Report
1,000 guests and 200+ operators on the gap between digital expectations and reality.
GuideThe attraction operator’s guide to virtual queuing
Is virtual queuing right for you, and how do you design the optimal strategy?
A theme park marketer’s guide to the future of revenue growth
A five-step method to unlock revenue from every stage of the guest journey.
GuideHow to launch a successful mobile app for your visitor attraction
Build the business case, choose the right vendor and measure what matters.
FactsheetImproving the on-site digital guest experience for theme parks
Personalisation at scale, less friction and more on-site spend.
FactsheetImproving communication and visitor experience for zoos
Boost donations, raise conservation awareness and go paperless.
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