Connect every step of your guest journey

Transform your guests' experience with a branded mobile app that seamlessly connects every aspect of their visit.

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The ultimate visit companion

Attractions.io connects your entire guest journey to increase your understanding of guests' behaviour and unlocks a new channel that drives satisfaction, spending and loyalty.

Pre Visit

Before they visit, the app helps guests learn about your attraction and plan the perfect visit.

Let guests explore activities and check age, height and access restrictions in a tap.
Ask guests to opt-in to marketing communications and remind them about upcoming events suitable for their group to increase conversions.
Add essential info such as opening times, ticket prices and travel options to make visit planning a breeze.

During Visit

Help guests head straight through the turnstiles and minimise queues for a friction-free start to their day.

Store tickets and passes in the in-app wallet so that guests can scan and go upon arrival.
Share up-to-date ride queue times, talk times, and activity schedules to help guests informed and in control of their own visit.
Make exploring effortless with an interactive map and GPS wayfinding that adapts to guests access requirements.

Post Visit

Help guests make the most of everything your attraction has to offer.

Make exploring effortless with an interactive map and GPS wayfinding that adapts to guests access requirements.
Create itinerary plans filtered by age, height and/or activity type to help guests pack more into their visit.
Add essential info such as opening times, ticket prices and travel options to make visit planning a breeze.

Captivate guests with a personalised experience

Your guest-facing mobile app eliminates friction and gives guests everything they need to manage their visit in a tap.

Reduce queues with a digital wallet, virtual queuing and live ride updates.
Help guests find their way with an interactive map and GPS wayfinding.
Tailor their experience by sending messages and offers based on their behaviours.

“We see our mobile apps as the linchpin of the guest experience and look forward to continuing to expand its services to make it the one-stop digital destination for guests visiting our attractions.”

Justin Skinner,
Global Digital Director at Merlin Entertainments.

Explore the guest benefits

visitor attractions digital map and queue times

Increase your understanding of guests’ behaviour

The operator console consolidates data from across the guest journey to build a complete picture of guests’ behaviour before, during and after their visit.

Uncover guest needs, patterns and potential pain points so you can continually optimise with them in mind.
Monitor high and low footfall areas using real-time reports and heat maps.
Filter and segment guests to understand how behaviour changes according to their visit type, group size and more.

"We aspire to deliver a standout guest experience for every individual, and now we have the power to deliver on that goal, using behavioural insights to tailor the experience for each guest."

Dominic Strange,
Commercial Director at Chester Zoo.

Explore the operator benefits

Increase revenue

Turn insight into action and send guests tailored messages and offers that align with their needs, all from within the app.

Prompt guests to order meals in advance or purchase fast passes when lines are long.
Give guests more time to buy photos and memorabilia with in-app photo ordering.
Prompt happy guests to share photos and reviews on social media to increase brand reach.

“We use the heat maps to monitor guest flow around the site and identify high footfall areas to place advertisements in the areas they are most likely to be noticed."

Will Goddard,
Operations Manager at Mead Open Farm.

visitor attractions in-app photos and fast passes

Bring your existing tech

Attractions.io integrates with best-of-breed technology providers so that you can continue using the systems you and your team rely on with your guest experience platform.

View our integrations

Consideration

Before guests purchase tickets, the app helps them learn about your attraction and plan the perfect visit.

Let guests explore activities and check age, height and access restrictions in a tap.
Ask guests to opt-in to marketing communications and remind them about upcoming events suitable for their group to increase conversions.
Add essential info such as opening times, ticket prices and travel options to make visit planning a breeze.

Arrival

Help guests head straight through the turnstiles and minimise queues for a friction free start to their day.

Offer ticket, fast pass and premium experience sales directly from the app.
Store tickets and passes in the in-app wallet so that guests can scan and go upon arrival.
Minimise on-the-day hassle by offering car parking passes during checkout.

Exploration

Help guests make the most of everything your attraction has to offer.

Make exploring effortless with an interactive map and GPS wayfinding that adapts to guests access requirements.
Create itinerary plans filtered by age, height and/or activity type to help guests pack more into their visit.
Keep guests up to date with live wait times and the option to join virtual queues for the most popular rides.

Spending

Increase secondary spend on site with a suite of tools that increase communication and conversion.

Send targeted messages and offers to incentivise guests to visit retail outlets and eateries.
Manage the lunchtime rush by offering mobile food ordering at your busiest eateries.
Give guests more time to purchase photos and merchandise with in-app orders that are delivered to their door!

Loyalty

Turn a single positive experience into multiple happy moments by keeping in touch long after the initial visit.

Increase positive word of mouth by letting guests share their photos on social media.
Boost trip advisor ratings by asking happy visitors to leave a review the evening of their visit.
Encourage revisitation by using push notifications to keep guests update with your upcoming events and deals.

Built for the attractions industry, tailored to you

Ready for Theme Parks

Delight guests with a powerful theme park app that helps them beat the queues, unlock exclusive discounts and find their way around your park. Behind the scenes, use compliant behavioural insights to personalise the guest journey and increase primary and secondary revenue.

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Ready for Zoos & Wildlife Attractions

Delight, educate and inspire guests with a mobile application that forges stronger connections between you, your guests and the causes you are fighting for. All while saving thousands in printing fees and reducing your printed waste by as much as 95%.

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Ready for Resorts

Unlock your Resort’s full potential with a branded mobile app. Impress guests with seamless activity bookings, hassle-free check-ins and check-outs, and personalised recommendations; all managed from your branded mobile app.

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Ready for Heritage Sites

Immerse guests in your cultural attraction, educate them on its significance and inspire them to explore more - all while driving revenue through your mobile app. Attractions.io complements the authenticity of your attraction to ensure guests have a truly immersive experience.

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Ready for Farm Parks

Save thousands by replacing maps, tickets and membership cards with a branded mobile app that’s tailor-made for you.

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Ready for Live Events

Immerse fans in the action with a mobile app that puts them at the centre of your event. With mobile ordering and support for up-sells, cross-sells and cart recovery, you'll increase secondary revenue too.

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