Our industry is navigating a lot at once: shifting guest expectations, squeezed wallets, rising operating costs, and the evolution of AI.
Every fortnight, our founder, Mark, shares what he's seeing and thinking about the biggest shifts affecting the industry today.
Mark started out working the rides at Alton Towers, and founded Attractions.io in 2009 to fix the parts of a visit he'd watched go wrong from the other side of the queue line. Today, the guest experience platform he created supports 150+ venues worldwide. Seventeen years on, he still spends most of his time in venues and on calls with the people who run them — where these thoughts get aired aloud.
