Maps & wayfinding insights

Interactive maps, wayfinding and the craft behind them.

Maps & wayfinding articles

Article · Maps & wayfinding

Why mobile apps are becoming essential for agricultural shows

Agricultural shows such as the Royal Highland Show, Great Yorkshire Show and Balmoral Show are among the most complex live events to organise in the visitor…

March 2026 · 6 min read
Article · Maps & wayfinding

MapLayr by Attractions.io gains momentum among top attractions

Dreamworld, Baha Mar Resorts, Six Flags and more adopt MapLayr to deliver smarter, smoother wayfinding.

July 2025 · 2 min read
Article · Resorts

How to increase guest spending with interactive hotel mapping

Static maps are a thing of the past. Today’s guests expect interactive, dynamic tools to navigate their hotel stay just like they would a city.

January 2025 · 4 min read
Article · Resorts

Must-have features for resort and hotel maps

After 17+ years building maps for location-based experiences, we know what works. Here’s what your resort or hotel map needs to deliver unforgettable stays.

January 2025 · 4 min read
Article · Technology

How MapLayr stacks up: a decision-maker’s guide to finding the best mapping solution for mobile apps

Maps get people from point A to point B, but guests have grown to expect personalised recommendations and interactive experiences. From signposting the best…

June 2024 · 4 min read
Article · Success stories

Six Flags chooses MapLayr to power maps and wayfinding in its new mobile apps

Six Flags launched brand new mobile apps for its 11 US theme parks this year. The new apps use our MapLayr technology to deliver enterprise-grade maps and…

April 2024 · 2 min read
Article · Guest experience

How to use indoor mapping to optimise the guest experience at your indoor attraction

Navigating the digital map market in search of powerful indoor wayfinding is a challenge. Read on to find out how our Indoor Mapping feature takes navigation to…

April 2024 · 6 min read
Article · Platform & product news

Navigate the great indoors with new indoor, multi-level mapping

The latest feature from guest experience champions Attractions.io guarantees seamless navigation for indoor attractions, as well as outdoor attractions with…

April 2024 · 2 min read
Article · Technology

Crafting immersive narratives with custom interactive maps

Custom interactive maps are an experience in and of themselves. While they make navigation easier with turn-by-turn wayfinding, they are also storytelling…

April 2024 · 5 min read
Article · Maps & wayfinding

The ultimate guide to building engaging digital map experiences

From understanding user expectations to evaluating solutions, this guide covers everything you need to navigate the $64 billion digital map market. Get insights…

March 2024 · 6 min read
Article · Wildlife attractions

6 ways interactive zoo wayfinding elevates the guest experience

Still using paper maps to help your guests navigate your zoo? It’s time for a change. Explore how interactive wayfinding helps you meet guest expectations…

January 2024 · 6 min read
Article · Theme parks

Alton Towers Resort launches nighttime map with dynamic lighting for its autumn events

Alton Towers Resort has launched an update to its mobile app that enhances the guest experience ahead of the park’s popular Scarefest and Ultimate Fireworks…

October 2023 · 1 min read
Article · Guest experience

Going paperless: why more attractions are ditching the traditional map in favour of digital alternatives

More attractions are printing fewer paper maps, or none at all, and moving guests on to their mobile app. Here’s why, and what they gain.

March 2021 · 5 min read

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